HTMP is more than just fashion—it's wearable art. Founded by Louis Marvin Hertrampf, the brand embodies a one-man vision, where each piece is handcrafted with precision and tells a story of individuality, creativity, and craftsmanship.

A Journey from Streetwear to High-End Art

At just 13 years old, Hertrampf founded his first brand LOUMA, driven by a deep passion for fashion and art. Over the years, he refined his craft, learning traditional sewing techniques and pushing creative boundaries. In April 2024, he launched his first fully hand-sewn collection, the Lost Collection, marking a new era for his work: Handmade, Limited, and Ethical. 

Every piece is individually made-to-order, ensuring exclusivity while reducing material waste. “Sustainability has always been a fundamental part of my work and the materials I use range from recycled leather to vegan alternatives, emphasizing slow fashion over mass production,” Hertrampf explains. “Even back in my streetwear days, my brand used 100% organic cotton and eco-friendly fabrics.” 

The Philosophy: HTMP Grows With You

Like art that evolves over time, HTMP Clothing is designed to age with its wearer. Some pieces are intentionally crafted with materials that change, wear, or transform over time, creating a unique personal imprint.

Hertrampf’s designs merge elegance with chaos, structure with destruction, breaking the norms of conventional fashion. Every collection – which now has been extended with two perfume scents -challenges perceptions, making each piece more than just clothing. It’s an extension of the wearer’s identity, or as Hertrampf puts it: “Let the fabric become your new skin and treat it like it’s melted on your body. The slogan "HTMP GROWS WITH YOU" reflects how my art ages over time—just like I do.”

For more infos, please check htmp.store