March 26th in 1987 marked the release of the Air Max 1 and started a revolution. The window in the sole made the invisible become visible and changed the design of  Nike Air cushioning forever.

Twenty-seven years have passed, visibility has increased, the legend has grown and the time to celebrate has arrived. 3.26, the day that started it all, marks the celebration of an experiment turned icon. To kickstart the festivities, a limited edition Air Max 1 will be released to usher in a new tradition.