"It all comes down to a feeling"

Swiss bag specialists QWSTION and legendary producer Peter Kruder teamed up to create a functional and minimalistic DJ Pack for modern DJs that mix vinyl records and digital music.

The DJ Pack is made from waxed veg-tan leather and jet black organic cotton canvas and fits up to 40 records, features a padded laptop compartment plus has space for travel essentials and RC-coll zippers to protect the equipment. 

Limited to 100, the QWSTION x Peter Kruder DJ Pack comes with a high quality vinyl hand cutted Master Record by Supersense, signed and numbered to give the owner an exclusive QWSTION x Peter Kruder track. The record comes of course in an awesome packaging, including an oversized booklet. 

The whole campaign was shot by the talented photographer Stefanie Moshammer from Vienna in Peter’s studio, so the collaboration combines photography, music and design on a creative and contemporary high level. 

The exclusive premiere took place in the flagship store of QWSTION in Vienna, where the DJ Pack was presented with an exclusive and eclectic DJ set by Peter Kruder himself.

Watch out for an upcoming interview and Monday Mix by Peter Kruder. 

The QWSTION x Peter Kruder DJ Pack is available to purchase at QWSTION stores in Copenhagen, Vienna und Zurich, as well as online at www.qwstion.com

Photography: Stefanie Moshammer, Product Shots: QWSTION, mobile snaps: jk